Experience
June 2025
— August 2025
SCAD X Youtube
Led a UX study on how users verify information and assess credibility on YouTube. Managed a cross-functional team through research, usability testing, and synthesis of over 250 behavioral data points. Mapped user trust journeys using empathy maps, behavioral heatmaps, and trust–effort analysis to uncover key friction points.
Proposed in-platform fact-checking and citation features to help users verify claims seamlessly and foster a more informed viewing culture.
Mar 2024
— May 2024
Coca Cola X SCADpro
Collaborated with The Coca-Cola Company to reimagine the Sam’s Club Café experience, covering research, user journeys, service blueprinting, prototyping, and wayfinding. Designed frontstage and backstage workflows to improve customer flow and operational efficiency, integrating digital and spatial touchpoints for a seamless café experience. (Details under NDA.)
Nov 2019 — Nov 2021
Freelance Illustrator/Designer
Collaborated with clients to research, design, and create custom illustrations for album covers, tattoos, podcast artwork, and graphic tees
2020 — Forever
Painter
Occasional painter with artworks exhibited in galleries and sold to private collectors.
Exhibitions
May 2023
521artlounge, Gallery Show, Savannah
Wasteland Gallery Exhibition
Dec 2021
Helen S Smith Exhibition, Green River College, Auburn
Portfolio Student Show
Awards and Certificates
Indigo Award
2025
Savannah Ghost Pirates (website redesign)
- Gold Winner in Interactive Design
- Silver Winner in Branding for Graphic Design
- Silver Winner in Website Design
- Silver Winner in Branding for Sports
- Bronze Winner in UX, Interface & Navigation
- Bronze Winner in Digital Design for Graphic Design
- Bronze Winner in Branding for Social Change
- Bronze Winner in Digital Design for Social Change
Indigo Award
2025
Exalt XLR8 (student project)
- Silver Winner in Apps
- Silver Winner in Product or Gadget Design
- Silver Winner in Virtual Reality (VR) Design
- Bronze Winner in UX, Interface & Navigation
- Bronze Winner in Mobile Interaction & Experience
- Bronze Winner in Packaging Design for Graphic Design
- Bronze Winner in Education for Social Change
- Bronze Winner in Interactive Design
Google AI
July 2025
Google AI Essentials
- Introduced to practical AI applications, prompt design, and responsible use of generative tools to boost creativity and efficiency.
SCAD
Nov 2023
Prototyping Experiences
- Service Design 312 – Prototyping Experiences (with distinction): defined, developed, and tested low-, mid-, and high-fidelity service prototypes across on- and off-stage touchpoints.
Lextant
June 2023
Certification in Design Research and Insight Translation
- Certified in applying six core UX principles—relevant, aspirational, holistic, rigorous, actionable, and visual—to craft meaningful experiences.
Stukent
May 2023
Marketing Principle Simternship
- End-to-end marketing experience—including market research, pricing strategy, distribution setup, brand positioning, promotion planning, and sales-data analysis.
Education
2022 — 2025
Savannah College of Art and Design
- B.F.A Service Design
- Minor in User Experience.
2019 — 2022
Green River College
- Associate of Art Degree
2016 — 2019
Mardi Yuana High School
- Ilmu Pendidikan Social (Social Sciences)
Contact
Website
Experience
June 2025
— August 2025
SCAD X Youtube
Led a UX study on how users verify information and assess credibility on YouTube. Managed a cross-functional team through research, usability testing, and synthesis of over 250 behavioral data points. Mapped user trust journeys using empathy maps, behavioral heatmaps, and trust–effort analysis to uncover key friction points.
Proposed in-platform fact-checking and citation features to help users verify claims seamlessly and foster a more informed viewing culture.
Mar 2024
— May 2024
Coca Cola X SCADpro
Collaborated with The Coca-Cola Company to reimagine the Sam’s Club Café experience, covering research, user journeys, service blueprinting, prototyping, and wayfinding. Designed frontstage and backstage workflows to improve customer flow and operational efficiency, integrating digital and spatial touchpoints for a seamless café experience. (Details under NDA.)
Nov 2019 — Nov 2021
Freelance Illustrator/Designer
Collaborated with clients to research, design, and create custom illustrations for album covers, tattoos, podcast artwork, and graphic tees
2020 — Forever
Painter
Occasional painter with artworks exhibited in galleries and sold to private collectors.
Exhibitions
May 2023
521artlounge, Gallery Show, Savannah
Wasteland Gallery Exhibition
Dec 2021
Helen S Smith Exhibition, Green River College, Auburn
Portfolio Student Show
Awards and Certificates
Indigo Award
2025
Savannah Ghost Pirates (website redesign)
- Gold Winner in Interactive Design
- Silver Winner in Branding for Graphic Design
- Silver Winner in Website Design
- Silver Winner in Branding for Sports
- Bronze Winner in UX, Interface & Navigation
- Bronze Winner in Digital Design for Graphic Design
- Bronze Winner in Branding for Social Change
- Bronze Winner in Digital Design for Social Change
Indigo Award
2025
Exalt XLR8 (student project)
- Silver Winner in Apps
- Silver Winner in Product or Gadget Design
- Silver Winner in Virtual Reality (VR) Design
- Bronze Winner in UX, Interface & Navigation
- Bronze Winner in Mobile Interaction & Experience
- Bronze Winner in Packaging Design for Graphic Design
- Bronze Winner in Education for Social Change
- Bronze Winner in Interactive Design
Google AI
July 2025
Google AI Essentials
- Introduced to practical AI applications, prompt design, and responsible use of generative tools to boost creativity and efficiency.
SCAD
Nov 2023
Prototyping Experiences
- Service Design 312 – Prototyping Experiences (with distinction): defined, developed, and tested low-, mid-, and high-fidelity service prototypes across on- and off-stage touchpoints.
Lextant
June 2023
Certification in Design Research and Insight Translation
- Certified in applying six core UX principles—relevant, aspirational, holistic, rigorous, actionable, and visual—to craft meaningful experiences.
Stukent
May 2023
Marketing Principle Simternship
- End-to-end marketing experience—including market research, pricing strategy, distribution setup, brand positioning, promotion planning, and sales-data analysis.
Education
2022 — 2025
Savannah College of Art and Design
- B.F.A Service Design
- Minor in User Experience.
2019 — 2022
Green River College
- Associate of Art Degree
2016 — 2019
Mardi Yuana High School
- Ilmu Pendidikan Social (Social Sciences)
Contact
Website